Your website absolutely needs uniquely written content. Too often business owners will copy bits and pieces of content from other websites – it’s easy, but it creates the problem of duplicate content.
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Marketing Articles for Innkeepers
Sell Your Region
Every vacation begins with a mental image of warm sandy beaches, snow capped mountains, bright city lights, or the rolling hills of wine country. Each vacation starts with the dream of a destination. It is a destination, or rather the impression of a destination, that people are seeking as they plan their much needed escape. In general, it is not the lodging that travelers are drawn to, but…
Copy Writing for Personality Types
Copy writing is truly an art form. It is the art of communicating. It is the art of influence and persuasion. Copy writing can turn a skeptic into a believer and a reader into a customer, or it can repel just as easily.
Common knowledge within the sales and marketing world holds that the majority of purchase decisions happen at an emotional level. Therefore, if you are writing sales copy that fails…
